Automotive OTA Research: 3.838 Million Passenger Cars Packed OTA Capability in China in 2019, Soaring by 60.6% Year on Year
Against all odds, controversial Tesla and NIO were eventually out of the woods. What they live on is FOTA (Firmware-over-the-air). Upgrading software and hardware provides new experience for car owners, making them more satisfied and very loyal.

Even nowadays, few vehicle models enable FOTA, really a hard nut to crack.

Considering safety and FOTA challenges, traditional automakers mostly choose to tap into vehicle system SOTA (Software-over-the-air) and act prudently in FOTA promotion. Through the lens of a typical FOTA flow, realizing FOTA needs E/E architecture disruption, and the support of new technologies like automotive Ethernet, cyber security, intelligent gateway, great computing power, and large memory.

Conventional OEMs have made slow progress in FOTA development over the past several years. Yet they took a big step forward in 2019. It can be seen from the table below that there is a gap between main OEMs and Tesla. Success of Tesla Model 3 weighs so heavily on traditional automakers that they are highly endangered except sweating for rapid transformation.

VW is the most aggressive among OEMs, while its counterparts are also working hard. The race to roll out intelligent gateway chip in early 2020 is a reflection of OEM’s eager hoping to enable FOTA as early as possible just as Tesla has done.
Installation of SOTA easier to realize is soaring in both volume and rate. In 2019, 3.838 million passenger cars, or 19% of the total, were provided with SOTA, jumping by 60.6% compared with 2.39 million units, or 11.8% of the total in 2018, according to ResearchInChina.
Among typical OEMs, GM leads in OTA capability. Its new-generation electronic architecture enables FOTA updates on its ICE models, which means OTA is available to recalibrate or upgrade engine and transmission control modules, vehicle communication system, entertainment system, driving control and body control ECU at a later stage.
In 2020, Buick’s latest interconnection system, eConnect3.0 enables OTA updates of 9 major models such as OnStar module, IVI system, intelligent driving control module, body control module, and iBooster brake booster.
In 2020, the latest Cadillac CT5 model will pack GM’s new electronic architecture. CT5 allows OTA updates of more than 30 vehicle control modules including software modules (e.g., IVI and smart connectivity) and firmware electronic modules (e.g., powertrain, chassis and electrical control).
GM plans to apply its next-generation E/E architecture to most of its car lineups before 2023.
Chinese companies that excel in application layer innovation already make plenty of OTA micro-innovations. Examples include SAIC providing personalized OTA -- DOTA, and BYD and XPENG Motors both offering high temperature disinfection capability enabled by OTA updates.

In April 2020, BYD announced its new models like Tang added with “high temperature disinfection capability” enabled by OTA updates. This capability is not simple upgrade and introduction but involves a complete set of OTA-based working logic of multiple ECUs (e.g., multimedia, air-conditioner controller and PTC heater) in a safe way.
Smart Car Information Security (Cybersecurity and Data Security) Research Report, 2025
Research on Automotive Information Security: AI Fusion Intelligent Protection and Ecological Collaboration Ensure Cybersecurity and Data Security
At present, what are the security risks faced by inte...
New Energy Vehicle 800-1000V High-Voltage Architecture and Supply Chain Research Report, 2025
Research on 800-1000V Architecture: to be installed in over 7 million vehicles in 2030, marking the arrival of the era of full-domain high voltage and megawatt supercharging.
In 2025, the 800-1000V h...
Foreign Tier 1 ADAS Suppliers Industry Research Report 2025
Research on Overseas Tier 1 ADAS Suppliers: Three Paths for Foreign Enterprises to Transfer to NOA
Foreign Tier 1 ADAS suppliers are obviously lagging behind in the field of NOA.
In 2024, Aptiv (2.6...
VLA Large Model Applications in Automotive and Robotics Research Report, 2025
ResearchInChina releases "VLA Large Model Applications in Automotive and Robotics Research Report, 2025": The report summarizes and analyzes the technical origin, development stages, application cases...
OEMs’ Next-generation In-vehicle Infotainment (IVI) System Trends Report, 2025
ResearchInChina releases the "OEMs’ Next-generation In-vehicle Infotainment (IVI) System Trends Report, 2025", which sorts out iterative development context of mainstream automakers in terms of infota...
Autonomous Driving SoC Research Report, 2025
High-level intelligent driving penetration continues to increase, with large-scale upgrading of intelligent driving SoC in 2025
In 2024, the total sales volume of domestic passenger cars in China was...
China Passenger Car HUD Industry Report, 2024
ResearchInChina released the "China Passenger Car HUD Industry Report, 2025", which sorts out the HUD installation situation, the dynamics of upstream, midstream and downstream manufacturers in the HU...
ADAS and Autonomous Driving Tier 1 Suppliers Research Report, 2025 – Chinese Companies
ADAS and Autonomous Driving Tier 1 Suppliers Research Report, 2025 – Chinese Companies
Research on Domestic ADAS Tier 1 Suppliers: Seven Development Trends in the Era of Assisted Driving 2.0
In the ...
Automotive ADAS Camera Report, 2025
①In terms of the amount of installed data, installations of side-view cameras maintain a growth rate of over 90%From January to May 2025, ADAS cameras (statistical scope: front-view, side-view, surrou...
Body (Zone) Domain Controller and Chip Industry Research Report,2025
Body (Zone) Domain Research: ZCU Installation Exceeds 2 Million Units, Evolving Towards a "Plug-and-Play" Modular Platform
The body (zone) domain covers BCM (Body Control Module), BDC (Body Dom...
Automotive Cockpit Domain Controller Research Report, 2025
Cockpit domain controller research: three cockpit domain controller architectures for AI Three layout solutions for cockpit domain controllers for deep AI empowerment
As intelligent cockpit tran...
China Passenger Car Electronic Control Suspension Industry Research Report, 2025
Electronic control suspension research: air springs evolve from single chamber to dual chambers, CDC evolves from single valve to dual valves
ResearchInChina released "China Passenger Car Elect...
Automotive XR Industry Report, 2025
Automotive XR industry research: automotive XR application is still in its infancy, and some OEMs have already made forward-looking layout
The Automotive XR Industry Report, 2025, re...
Intelligent Driving Simulation and World Model Research Report, 2025
1. The world model brings innovation to intelligent driving simulation
In the advancement towards L3 and higher-level autonomous driving, the development of end-to-end technology has raised higher re...
Autonomous Driving Map (HD/LD/SD MAP, Online Reconstruction, Real-time Generative Map) Industry Report 2025
Research on Autonomous Driving Maps: Evolve from Recording the Past to Previewing the Future with "Real-time Generative Maps"
"Mapless NOA" has become the mainstream solution for autonomous driving s...
End-to-End Autonomous Driving Research Report, 2025
End-to-End Autonomous Driving Research: E2E Evolution towards the VLA Paradigm via Synergy of Reinforcement Learning and World Models??The essence of end-to-end autonomous driving lies in mimicking dr...
Research Report on OEMs and Tier1s’ Intelligent Cockpit Platforms (Hardware & Software) and Supply Chain Construction Strategies, 2025
Research on intelligent cockpit platforms: in the first year of mass production of L3 AI cockpits, the supply chain accelerates deployment of new products
An intelligent cockpit platform primarily r...
Automotive EMS and ECU Industry Report, 2025
Research on automotive EMS: Analysis on the incremental logic of more than 40 types of automotive ECUs and EMS market segments
In this report, we divide automotive ECUs into five major categories (in...